New Seasons Must-Haves: Structured Swimwear

Published by Robina

Find out why the structured swimwear trend is your new best friend this summer.

Say goodbye to everything you know about swimwear. This season skimpy styles that can’t hold their own in the surf are making way for a more practical style that doesn’t compromise on style. The structured swimwear is about to become your new favourite beach companion.

Swimwear label, Seafolly are making sure we have plenty of stylish options this summer, from one pieces that creates a slim silhouette to a crop top alternative to the string bikini.


Denim: From street to surf, denim is making an appearance in swimwear with Seafolly’s 90’s inspired stone washed ‘Deja Blue’ bikinis.

Sports luxe: The sports luxe and scuba swimwear trends have teamed up to create athletic inspired pieces you will love. Exposed wetsuit zippers, racer necklines and reinvented one pieces in block colours, stripes, chevron and jungle prints ensure there is something for everyone.

Swim shapewear: This summer you can strut along the sand with confidence in swimwear styles that have been designed to complement your silhouette. From fabrics that hold everything in, to side panels that create the illusion of a shapely body, structured swimwear will ensure you feel amazing when you step out in the sun.


Your go-to pieces this season are styles that play with contrasting block colours and racer necklines that make you appear slimmer in seconds.

Build up your swimwear collection with matching sets as well as separates. By mixing and matching different styles, colours and prints, it’s easy to create your own look that will show off your personality.